Emotional Appeal!

Beautiful Coca Cola Commercial Full Version



Models- In this ad we have many characters, however they are animated characters. There are different types of characters in this ad such as little creatures that have big lips, little snowman that they put in this snow machine to make snow, and many other types of creatures.

Setting- In this ad there is only one setting and it is set to a place that is meant to look kinda like the North Pole. There is snow, slopes and a snow machine.

Copy- 'The Coke side of life." This suggests that the advertisers are trying to sell their product and that they are trying to get their viewers to buy their product.

Sound- There is some sounds in this ad that I cant really describe but they are sound effects rather then an actual song or something.

Story- This ad is telling the story or rather giving us an idea on how Coca Cola is transported from the vending machine to the dispensing of the beverage.

Color- The colors that are in this ad are colors such as: pink, white, blue, green and yellow. The colors affect the mood because if the colors were dark and dreary then it would probably not have the same effect as comforting and calm colors would.